ROI before rankings
Every action includes evidence, expected value, risk, an owner agent, and the human approval path required before execution. Rankings and keyword data appear inside each recommendation — business value comes first.
Projected annual upside
$126k
Seeded estimate — confidence 78%
Seeded blend of traffic value, paid replacement spend, and MRO buyer conversion assumptions.
Pipeline influenceest
$312k
Confidence 68% — Modeled influence on quote requests, account expansion, and replacement orders.
Replacement savingsest
$8.4k/mo
Confidence 74% — Estimated monthly savings from replacing manual SEO audits, content briefs, and agency research cycles.
Traffic valueest
$41k
Confidence 76% — Annual organic traffic value estimate for winnable commercial-intent categories.
Payback periodest
47 days
Confidence 72%
Execution effortest
3 sprints
Estimated effort for data cleanup, category-page briefs, approval workflow, and launch QA.
Avg confidence
80%
10 recommendations · evidence-weighted
Client context
Company
Hubbard Supply Co.
Domain
hubbardsupply.com
Vertical
Industrial and MRO distribution
Region focus
Michigan, Great Lakes industrial accounts, Regional maintenance teams
P0 — Act now
P0 · content
Safety is a high-intent MRO category where Hubbard can present local availability, compliance support, and replenishment value before product grids.
https://hubbardsupply.com/safety
P0 · technical
Metadata cleanup is low-risk and improves crawl clarity for valve pages without requiring new publishing workflows.
https://hubbardsupply.com/valves
P0 · internal link
Hydraulics can capture both product and maintenance intent if category pages link to supporting repair, hose, and fitting resources.
https://hubbardsupply.com/hydraulics
P0 · strategy
The Monday pilot needs to show how SEO recommendations become measurable pipeline, not just traffic movement.
https://hubbardsupply.com/request-a-quote
P0 · technical
The product should be honest that Monday is seeded while proving the object model can accept live provider data later.
https://hubbardsupply.com
P1 — Next sprint
P1 · content
A locally anchored electrical page can compete on availability, service, and account support rather than national catalog breadth.
https://hubbardsupply.com/electrical
P1 · strategy
HVAC buying intent is seasonal, and Hubbard can pre-approve a content and stocking story before demand peaks.
https://hubbardsupply.com/hvac
P1 · content
Welding consumables create repeat purchase behavior, and long-tail guides can turn stocked SKUs into recurring account conversations.
https://hubbardsupply.com/welding
P1 · content
Material handling overlaps safety, productivity, and facility operations, creating a strong cross-linking and quote-request path.
https://hubbardsupply.com/material-handling
P2 — Validate first
P2 · content
Fastener content can differentiate Hubbard through maintenance use cases, substitutions, and procurement support.
https://hubbardsupply.com/fasteners
Evidence drawer · P0 · content
https://hubbardsupply.com/safety
Harper
Owner agent
Governance tier
Risk level
$18.4k
Expected value
Reasoning
Safety is a high-intent MRO category where Hubbard can present local availability, compliance support, and replenishment value before product grids.
What could be wrong
Evidence (3 sources)
Hubbard category context
Safety is a visible Hubbard MRO category with replenishment-friendly buyer intent.
Observed: Safety category present
Source mode: seeded · can hydrate live
90%
Competitor gap seed
Large competitors lead with broad catalog pages instead of local industrial buyer guidance.
Observed: 3 broad competitor pages
Source mode: seeded · can hydrate live
86%
Value model
Traffic value model gives safety the strongest first-sprint upside among seeded categories.
Observed: $18.4k annual value
Source mode: seeded · can hydrate live
78%
Competitors in scope
Constraint editor
These constraints govern Own Hubbard safety supplies searches with an ROI-first category hub. Constraints are reviewable rules — they inform the agent's scope and the human reviewer's decision. They are not autonomous publishing controls.
3 constraints in scope
Keep Hubbard as the local industrial partner
MediumBrandRecommendations must position Hubbard Supply Co. as a practical MRO partner, not a generic ecommerce catalog.
No autonomous publishing
HighLegalDrafts, outreach, metadata, and CMS edits require human approval before external publication.
ROI before ranking details
HighCommercialPrioritize value, savings, pipeline influence, and execution path before keyword mechanics.
Constraint IDs
P0 · content
$18.4k
Expected value
Safety is a high-intent MRO category where Hubbard can present local availability, compliance support, and replenishment value before product grids.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P0 · internal link
$11.2k
Expected value
Hydraulics can capture both product and maintenance intent if category pages link to supporting repair, hose, and fitting resources.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P1 · content
$9.8k
Expected value
A locally anchored electrical page can compete on availability, service, and account support rather than national catalog breadth.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P1 · strategy
$14.6k
Expected value
HVAC buying intent is seasonal, and Hubbard can pre-approve a content and stocking story before demand peaks.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P1 · content
$7.9k
Expected value
Welding consumables create repeat purchase behavior, and long-tail guides can turn stocked SKUs into recurring account conversations.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P1 · content
$10.7k
Expected value
Material handling overlaps safety, productivity, and facility operations, creating a strong cross-linking and quote-request path.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P2 · content
$6.3k
Expected value
Fastener content can differentiate Hubbard through maintenance use cases, substitutions, and procurement support.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
P0 · strategy
$312k
Expected value
The Monday pilot needs to show how SEO recommendations become measurable pipeline, not just traffic movement.
Note: Pending human decision in demo-local state. No network persistence is implied.
Decision mode: demo_local — not published
Data source, provider adapters, and no-secret guarantee for this run.
Monday mode: All data ships in the browser bundle. No live provider calls are made. Seed data is clearly labelled throughout the interface.
Primary Monday runtime source. Ships in the browser bundle with no provider dependency.
Future hydration source only. No API key is required for Monday render.
Future hydration source for outreach and competitor confirmation.
Future hydration source for query and page performance data.
This run uses no API keys, tokens, or credentials in the browser bundle. All provider adapters that require secrets are marked seeded fallback for Monday. Live hydration paths exist but are not activated until keys are provisioned server-side.